Branding

Insight-driven brands that inspire audiences and challenge convention.

From smaller, ambitious charities to national governmental organisations, our clients have trusted us to create distinctive brands and subbrands that push the boundaries of creativity and build loyalty through human connection.

More than just a logo, a brand is an identity. It’s what makes your organisation recognisable, memorable and unique. We zero in on what that is and bring it to life through graphic design, motion design, web development and copywriting.

No two processes are the same, because no two organisations are. But every one of our projects has research and data at its core, and includes engagement with your audiences using workshops, surveys, or something else entirely, like a pop-up shop on your high street. And we always test that our approaches work. Nothing is based on gut feeling.

We can help with:

Naming and brand positioning
Visual identity
Tone of voice and messaging
Brand guidelines
Copywriting
Motion design
Research and stakeholder engagement
Rolling out your brand across print, digital and physical spaces
Templates and assets your team can actually use

The team at Blue Stag undertook a comprehensive review of our brand and really took time to understand the problem and how they could work through.

I was impressed by their attention to detail and how they made sure they gathered views and feedback from a variety of people to help their research.

The final report and recommendations really stood out as it provided specific actions we could take to make improvements, rather than just presenting us with research findings.

Importantly, we all worked well together with regular check-ins and engagement to ensure we were on track.

Paul Batcup Digital Programme Lead, Sport Wales